Assortment
A portfolio wide enough that our customers can build a complete set from one partner.
About us
We built our business on one idea: the Hispanic aisle deserves a serious distributor.
One partner with the portfolio, the coverage and the discipline of a national distributor.
- Points of sale served
- 50,000+ Points of sale served
- States with active coverage
- 50 States with active coverage
- Core product categories
- 4+ Core product categories
Our story
A distributor built for the category, not adapted to it.
Retailers serving Hispanic communities have long had to build their assortment from a patchwork of small vendors — one for candy, another for beverages, a third for the pantry staples. It works, until an order arrives short and there is no one accountable for the shelf.
We built the alternative: a single partner with the portfolio, the coverage and the operating discipline of a national distributor. Our network reaches more than 50,000 points of sale across all 50 states, from single-store markets to national chains, with a portfolio spanning food, candy, beverages, snacks and our own exclusive labels.
How we work has not changed as we have grown. We measure ourselves by whether the order arrived complete, whether the buyer got a straight answer, and whether the partnership is stronger this year than last.
Mission
To make the most-loved Hispanic brands available to every retailer in America — and to make the brands that deserve a shelf easy to find.
What we stand for
Four commitments we don’t negotiate.
Reliability
Complete orders, predictable delivery, honest lead times. The unglamorous work that keeps stores stocked.
Compliance
English-language labeling and FDA-compliant handling, so our customers never carry regulatory risk on our account.
Relationship
We are a phone call, not a portal. Long-term partnerships beat short-term volume every time.
Let’s talk about what’s missing from your aisle.
Whether you’re stocking shelves or looking for shelf space, the conversation starts the same way.